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WebRoot Solutions was founded in 2007 by Jessica Azulay and Brian Dominick, who have been involved in publishing, website building and Internet activism since the mid-1990s.

Brian and Jessica were co-founders of the award-winning nonprofit hard-news website, The NewStandard, which they operated from 2003 to 2007. After shutting down TNS, they decided to focus their talents on helping others harness the Web to agitate, educate and organize.

In 2011, Brian left WebRoot to pursue other opportunities. Jessica continues to operate the business, building beautiful, affordable, dynamic websites for grassroots groups, charities, alternative media outlets, small businesses and creative personalities. See some examples of her work.